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Overview:
Developed a complete brand identity for RockHopper Accounting, building the company’s visual presence from the ground up. The project included a full logo system, brand colors, a custom mascot, and digital tools to support consistent communication and client engagement.

Role:
Brand design, logo system, illustration, social media design, template creation, CRM setup.

Deliverables:

• Logo system with variations
   
• Defined brand color palette
   
• Custom mascot illustration
   
• Social media graphics and templates
   
• CRM portal and branded templates
   

Process:

• Designed a versatile logo system supported by a cohesive color palette.
   
• Illustrated a playful mascot to humanize the brand and connect with clients.
   
• Built a set of branded social media templates to streamline ongoing content.
   
• Set up and customized CRM templates for client communications.
   

Results:

• Established a professional, recognizable brand identity for RockHopper Accounting.
   
• Enabled consistent and efficient communication across digital and client-facing channels.
   
• Provided the client with long-term tools to manage branding and marketing independently.